{"id":49583,"date":"2019-08-16T20:43:13","date_gmt":"2019-08-17T02:43:13","guid":{"rendered":"https:\/\/www.nmgastronome.com\/?p=49583"},"modified":"2020-05-30T08:58:26","modified_gmt":"2020-05-30T14:58:26","slug":"1933-brewing-co-rio-rancho-new-mexico","status":"publish","type":"post","link":"https:\/\/www.nmgastronome.com\/?p=49583","title":{"rendered":"1933 Brewing Co. – Rio Rancho, New Mexico (CLOSED)"},"content":{"rendered":"
\n
\"\"
1933 Brewing Co. in Rio Rancho<\/figcaption><\/figure>\n

“Why don\u2019t they pass a constitutional amendment prohibiting anybody from learning anything?<\/em>
\n If it works as well as prohibition did, in five years Americans would be the smartest race of people on Earth<\/em>.”
\n~<\/em>Will Rogers<\/strong>
\n<\/span><\/p>\n

“I’ll drink to that.”\u00a0 Such was the rampant sentiment with which Americans welcomed the repeal of the notorious 18th Amendment to the U.S. Constitution, which had prohibited \u201cthe manufacture, sale, or transportation of intoxicating liquors\u2026\u201d\u00a0 For more than a decade Prohibition had not only wrought dramatic increases in alcoholism and crime, it had created a lucrative black market for liquor.\u00a0 Gangsters such as Al Capone and thousands of bootleggers across the fruited plain basically fulfilled American demand for intoxicating liquor with a supply of unregulated, often lethal alcohol.\u00a0 Franklin Roosevelt, made the repeal of Prohibition integral to his campaign platform, calling Prohibition a “complete and tragic failure.”<\/span><\/p>\n

Roosevelt made good on his campaign promises, culminating in the 21st Amendment to the U.S. Constitution which repealed Prohibition in 1933. In a proclamation declaring the repeal, Roosevelt urged Americans to “drink responsibly” and \u201c\u2026 not bring upon themselves the curse of excessive use of intoxicating liquors, to the detriment of health, morals and social integrity.” In the first year after repeal, the federal government collected more than $258 million in alcohol taxes. Those millions–which accounted for nearly nine percent of the government\u2019s tax revenue–helped finance Roosevelt\u2019s New Deal programs in the ensuing years <\/span><\/p>\n

\"\"<\/a>
Chips with Con Queso and Green Chile Salsa<\/figcaption><\/figure>\n

Despite alcohol generated tax revenues, 1933 was,<\/em> in many respects, not a very good year for the country.\u00a0 Tens of thousands of Americans hit road and rail in search of work.\u00a0 Unemployment peaked at 25.2% (one in four people), the worse year of the Great Depression.\u00a0 The United States banking system had to be propped up by the government to prevent the panic of masses withdrawing their money from banks.\u00a0 Continuing drought in the Midwest made once arable lands into dust bowls.\u00a0 Despite these seemingly insurmountable challenges, 1933 was also a year for rebounding and rebuilding–for the American people to prove once again that they had the resiliency and wherewithal to weather any storm and emerge stronger and more united.<\/span><\/p>\n

Rio Rancho’s 1933 Brewing Company, which opened its doors in August, 2018, is named for the year in which the unpopular era of Prohibition ended. 1933 marked a turning point in America\u2019s recovery, especially economically. The federal government enacted measures to strengthen the financial system, restore public confidence in banking, and help to dispel the pervasive sense of hopelessness that impacted every aspect of daily life. You get a sense for that renewed sense of optimism in the 30s-era jazz music piped in through the restaurant\u2019s speakers. Edison-style lighting helps set an intimate mood while antique furnishings will transport you to that transitional era. So will the large antique gears and sprockets from the factories that employed so many people in the 1930s.\u00a0 One of the few remaining vestiges of its days as Fat Squirrel is the 20,000 Lincoln penny bar top.<\/span><\/p>\n

\"\"<\/a>
NM Turkey Panini<\/figcaption><\/figure>\n

The 1933 Brewing Co. is located at the home for nearly ten years of Fat Squirrel<\/strong><\/a>, an English pub-themed restaurant and tavern. According to its website, it specializes in developing unique, small batch craft beers and artisanal craft foods. Thank goodness for that. If the restaurant served foods celebrating the 30s, its menu would be replete with such delicacies as canned Spam, mock apple pie (made with Ritz crackers because apples were too expensive) and meatloaf (sadly made mostly with filler because meat, too, was expensive).\u00a0 Instead, the Brewing Company’s menu is fairly contemporary with a few surprises.\u00a0 It’s segmented into appetizers, salads, entrees, burgers, sides and sandwiches.<\/span><\/p>\n

2 September 2018<\/strong>: Perhaps the most interesting among the appetizers is pastrami adovada fries featuring housemade smoked pastrami.\u00a0 Alas, the adovada is made with cumin, the bane of my existence.\u00a0 Because we couldn’t bring ourselves to try this starter, we ordered chile con queso and green chile salsa<\/strong><\/em>.\u00a0 Described as homemade, the queso on the con queso is Velveeta which some people argue isn’t even real cheese.\u00a0 Authenticity not withstanding, the con queso is creamy and generously endowed with roasted red and green chile.\u00a0 The chips are low in salt and formidable enough for Gil-sized portions of con queso or salsa.\u00a0 That green chile salsa has got a bite to it.\u00a0 The chile isn’t solely for decoration.<\/span><\/p>\n

\"\"<\/a>
Chicken Fried Chicken<\/figcaption><\/figure>\n

2 September 2018<\/strong>: Sadly, despite offering pastrami on the aforementioned adovada fries, the menu doesn’t list a pastrami sandwich among its four sandwich options.\u00a0 My Kim’s consolation prize was the NM Turkey Panini<\/strong><\/em> (house-roasted turkey breast layered with smoked Gouda, green chile, avocado, lettuce and onion on sourdough).\u00a0 We were pleasantly surprised to find that sourdough wasn’t just a type of bread, but a good descriptor for the bread’s yogurt-like acidity and tanginess.\u00a0 That bread is a nice canvas for a myriad of ingredients which go well together, especially the smoked Gouda and green chile.\u00a0 Instead of standard house-cut fries or sweet potato fries, we paid a small up-charge for Brussel sprouts fried with an Asian honey glaze.\u00a0 The slight bitterness of the Brussel sprouts contrasts nicely with the sweet Asian honey glaze.<\/span><\/p>\n

2 September 2018<\/strong>: My friend Bruce “Sr. Plata” Silver, author of Sr. Plata’s Chicken Fried Steak Trail<\/a><\/strong> might be disappointed that the menu doesn’t include his favorite dish, but he’d get over it quickly should he order the chicken fried chicken<\/strong><\/em> which is smothered in a green chile gravy and served with mashed potatoes and sauteed vegetables.\u00a0 The breading is rather coarse, perhaps seasoned breadcrumbs, but the chicken itself is tender and juicy.\u00a0 As usual, my preference would have been for even more of the green chile gravy.\u00a0 Instead of mashed potatoes, ask for the mac n cheese ( a slight up-charge), al dente macaroni cooked in a smoked Gouda cheese sauce.\u00a0 It’s good stuff.\u00a0 So are the sauteed vegetables which have a pleasant smokiness.\u00a0 <\/span><\/p>\n

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Chicken Wings<\/figcaption><\/figure>\n

16 August 2019<\/strong>:\u00a0 In 2013 just before the Super Bowl, two Georgia men were arrested for allegedly stealing $65,000 worth of Tyson frozen chicken wings from a cold storage business where they worked.\u00a0 Had they not been caught, I might have tried to contact them to pull a job for me and steal the recipe for the three housemade sauces–Buffalo, BBQ and Korean BBQ–the 1933 Brewing Co. offers with its chicken wings<\/strong><\/em>.\u00a0 The Korean BBQ sauce, in particular, really stands out with its balance of sweet, spicy and savory notes. It’s wholly unlike the sometimes cloying bulgogi sauce some fusion restaurants use.\u00a0 Alas, the wings must have come from hummingbirds.\u00a0 Only a more meaty bird would be worthy of these sauces.<\/span><\/p>\n

16 August 2019<\/strong>: Unlike terms which have multiple definitions, the term Rubenesque has only one.\u00a0 It relates to the works of painter Peter Paul Rubens whose works centered around pleasingly plump nude women.\u00a0 A second definition (with liberties taken on the spelling) should be added for Reuben sandwiches constructed from an <\/span><\/span>Dagwood-sized stack of corned beef (or pastrami), sauerkraut, Russian dressing, melted Swiss cheese and grilled rye bread.\u00a0 As chronicled on this blog, there are a number of Reubens across the metropolitan area constructed of pleasingly plump (Rubenesque) proportions.\u00a0 The Rio Rancho Reuben<\/strong><\/em> (house-cured, smoked and sliced corned beef layered with Swiss cheese, sauerkraut and spicy mustard on toasted marble rye) at the 1933 Brewing Co. is as big as any of them.\u00a0 Unlike its storied brethren, however, the corned beef isn’t especially tender and the spicy mustard takes some getting used to.\u00a0 Mind you, it’s not a bad Reuben.\u00a0 It’s just not in the rarefied air of other Rubenesque sandwiches.
\n<\/span><\/p>\n

\"\"
Rio Rancho Reuben<\/figcaption><\/figure>\n

16 August 2019<\/strong>:\u00a0 There are seven burgers on the menu, the most adventurous of which is topped with the restaurant’s smoked Gouda mac n cheese.\u00a0 All burgers feature house-ground beef patties and most come with standard fixings: house burger sauce, tomato, lettuce and onion on a brioche bun.\u00a0 When you’re craving umami (a term used to describe a pleasant savory taste), only the Mushroom Swiss Burger<\/strong><\/em> (grilled burger topped with Swiss cheese and garlic mushrooms) will do.\u00a0 We’re not talking canned mushrooms here.\u00a0 We’re talking fleshy fungi from a forest somewhere, the good stuff.\u00a0 It would have been better stuff as a mushroom duxelle (saut\u00e9ed mushroom, shallot and herb mixture).\u00a0 Still, a very good burger.
\n<\/span><\/p>\n

In its annual “Hot Plate Awards” edition for 2019, Albuquerque the Magazine<\/a><\/strong> bestowed a well-deserved award to the 1933 Brewing Company for its “hot fries.”\u00a0 “It takes precision, quality and a certain unique flair to earn a Hot Plate Award<\/em>” and the pastrami adovada fries have “shown all those traits, and then some<\/em>.”
\n<\/span><\/p>\n

\"\"
Mushroom Swiss Burger<\/figcaption><\/figure>\n

Nearly a century has elapsed since the challenging year for which this brewery-restaurant is named.\u00a0 In that century, one without the shackles of Prohibition, brewing has improved significantly.\u00a0 So has the culinary fare offered at establishments such as the 1933 Brewing Co.<\/span><\/p>\n

1933 Brewing Co<\/strong>.
\n3755 Southern Blvd., S.E.
\nRio Rancho, New Mexico<\/strong>
\nLATEST VISIT<\/strong>: 16 August 2019
\n1st VISIT<\/strong>: 2 September 2018
\n# OF VISITS<\/strong>: 2
\nRATING<\/strong>: 18
\nCOST<\/strong>: $$
\nBEST BET<\/strong>: Chicken Fried Chicken, Green Chile Salsa and Con Queso with Chips, New Mexico Turkey Panini, Chicken Wings, Mushroom Swiss Burger, Rio Rancho Reuben
\nREVIEW #1060<\/strong><\/span><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

“Why don\u2019t they pass a constitutional amendment prohibiting anybody from learning anything? If it works as well as prohibition did, in five years Americans would be the smartest race of people on Earth.” ~Will Rogers “I’ll drink to that.”\u00a0 Such was the rampant sentiment with which Americans welcomed the repeal of the notorious 18th Amendment to the U.S. Constitution, which had prohibited \u201cthe manufacture, sale, or transportation of intoxicating liquors\u2026\u201d\u00a0 For more than a decade Prohibition had not only wrought dramatic increases in alcoholism and crime, it had created a lucrative black market for liquor.\u00a0 Gangsters such as Al Capone and thousands of bootleggers across the fruited plain basically fulfilled American demand for intoxicating liquor with a supply of unregulated,…<\/p>\n","protected":false},"author":1,"featured_media":52684,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[440,21,521,697,726,703,262,141],"tags":[],"class_list":["post-49583","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-albuquerque","category-american","category-bar-grill","category-brewery-pub","category-closed-in-2020","category-dog-friendly","category-closed","category-new-mexico"],"yoast_head":"\n1933 Brewing Co. - Rio Rancho, New Mexico (CLOSED) - Gil's Thrilling (And Filling) Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.nmgastronome.com\/?p=49583\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"1933 Brewing Co. - Rio Rancho, New Mexico (CLOSED) - Gil's Thrilling (And Filling) Blog\" \/>\n<meta property=\"og:description\" content=\"“Why don\u2019t they pass a constitutional amendment prohibiting anybody from learning anything? If it works as well as prohibition did, in five years Americans would be the smartest race of people on Earth.” ~Will Rogers “I’ll drink to that.”\u00a0 Such was the rampant sentiment with which Americans welcomed the repeal of the notorious 18th Amendment to the U.S. Constitution, which had prohibited \u201cthe manufacture, sale, or transportation of intoxicating liquors\u2026\u201d\u00a0 For more than a decade Prohibition had not only wrought dramatic increases in alcoholism and crime, it had created a lucrative black market for liquor.\u00a0 Gangsters such as Al Capone and thousands of bootleggers across the fruited plain basically fulfilled American demand for intoxicating liquor with a supply of unregulated,…\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.nmgastronome.com\/?p=49583\" \/>\n<meta property=\"og:site_name\" content=\"Gil's Thrilling (And Filling) Blog\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/nmgastronome\/\" \/>\n<meta property=\"article:published_time\" content=\"2019-08-17T02:43:13+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-05-30T14:58:26+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.nmgastronome.com\/wp-content\/uploads\/2018\/09\/1933BrewingCo08.gif\" \/>\n\t<meta property=\"og:image:width\" content=\"466\" \/>\n\t<meta property=\"og:image:height\" content=\"398\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/gif\" \/>\n<meta name=\"author\" content=\"Gil Garduno\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Gil Garduno\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.nmgastronome.com\\\/?p=49583#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.nmgastronome.com\\\/?p=49583\"},\"author\":{\"name\":\"Gil Garduno\",\"@id\":\"https:\\\/\\\/www.nmgastronome.com\\\/#\\\/schema\\\/person\\\/423b9c3eeeb199e43ab4f1f584fa67bf\"},\"headline\":\"1933 Brewing Co. – Rio Rancho, New Mexico (CLOSED)\",\"datePublished\":\"2019-08-17T02:43:13+00:00\",\"dateModified\":\"2020-05-30T14:58:26+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.nmgastronome.com\\\/?p=49583\"},\"wordCount\":1603,\"commentCount\":11,\"publisher\":{\"@id\":\"https:\\\/\\\/www.nmgastronome.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.nmgastronome.com\\\/?p=49583#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.nmgastronome.com\\\/wp-content\\\/uploads\\\/2018\\\/09\\\/1933BrewingCo08.gif\",\"articleSection\":[\"Albuquerque\",\"American\",\"Bar & Grill\",\"Brewery-Pub\",\"Closed in 2020\",\"Dog Friendly\",\"Gone But Not Forgotten\",\"New Mexico\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.nmgastronome.com\\\/?p=49583#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.nmgastronome.com\\\/?p=49583\",\"url\":\"https:\\\/\\\/www.nmgastronome.com\\\/?p=49583\",\"name\":\"1933 Brewing Co. - 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