El Guero Canelo – Tucson, Arizona

If asked to participate in a word association exercise, any well-traveled foodie undergoing psychoanalysis would find it easy to name the first food that comes to mind when a city is mentioned: Philadelphia – the Philly cheesesteak sandwich; Boston – baked beans; Chicago – Italian beef sandwiches; San Francisco – sourdough bread; Milwaukee – butter burgers; San Antonio, New Mexico – green chile cheeseburgers.  You get the point.  Some foodies might not know that Philadelphia is the birthplace of liberty, but they know about Geno’s and Pat’s King of Steaks and their decades-long battle for Philly cheesesteak supremacy. You might find it strange that seemingly pedestrian foods would be the defining cuisine of burgeoning cosmopolitan cities, historically significant metropolises and…

Fuddruckers – Albuquerque, New Mexico

The audacious proclamation on Fuddruckers door, logo and Web site, “The world’s greatest hamburgers available” may not be quite complete. Add the words “somewhere else” and most will agree, you probably have a more accurate description of this tremendously popular restaurant chain which actually trademarked the “world’s greatest hamburgers” logo.  Trademarks, much like speeches made by politicians, television commercials and magazine ads aren’t always completely truthful.  Only the internet can be believed. Founded in 1980 by restaurant impressario Phil Romano (of Romano’s Macaroni Grill fame), Fuddruckers has expanded to more than 250 locations across the world including such purveyors of American culture as Saudi Arabia, Egypt and Kuwait.  The theme at most of the fast casual franchises is 1950s and…

The Chuck Box – Tempe, Arizona

“I’ll have the great big one,” the barrel-chested behemoth behind me chortled.  One of his companions, a bookish nerd followed up with “I’ll have the big one.”  Not to be outdone, several male Arizona State University (ASU) students took turns ordering either the “great big one” or the “big one.”  Each order was followed by raucous laughter as if they were the first students ever to place their orders for burgers named for their respective sizes (the burgers, not the students’ manhood).  Not one of them dared ask for “the little one” for fear of being humiliated or even ostracized by their fellows.  “What a brilliant marketing strategy!,” I thought as I, too, ordered a “great big one” even though…